While we keep you updated with progress of the project, we also share the techniques and methods we are using to actually be able to manage such a project.
In order to manage this kind of ‘mega projects’ we created a three tier engagement model that should help all of us engage, be able to work with extreme team sizes and still professionally and timely execute.
1) Strategy Group
A highly engaged and focused team for assessment and strategy development. The team are mostly certified social media strategists or highly experienced social media consultants. The current group is 34 people and we will selectively add more in the future. This group won’t be much more than 100. To join this group, please help us understand your skill set and share it with us in 10 answers :) http://surveymonkey.com/s/da12social-t1