Digital Sunrise Europe is an independent Pan European initiative organized by close to 300 executives, business owners, business sponsors and social media savvy business consultants motivated by the idea to make some significant contributions to a sustainable and economically more stable Europe. The overarching objective is:
Helping small and medium-sized enterprises generate incremental revenue by expanding their businesses across Europe, at a fraction of traditional costs by leveraging digital marketing as an alternative growth strategy.
The group volunteers to help businesses by providing free education, information events, strategy examples, guidelines, templates, networking opportunities, research and a reasonable amount of support in creating an expansion strategy at very little to no cost. Over the next four years, the group is set to help roughly a hundred thousand of the 20 Million registered businesses across Europe to expand and create on average 20 additional jobs per company.
While the Digital Sunrise team is made up entirely of volunteers, team members are seeing personal benefits from gaining experience, improving their reputations and growing their own respective businesses. Digital Sunrise Europe is currently a consortium of independent businesses and will form its own legal entity by the end of October 2012.